Once upon a time, in the land of Michigan, our journey began.

  • It was during an unforgettable expedition to the Pictured Rocks National Lakeshore that had sparked our inspiration. We embarked on a 6-hour kayak tour, but little did we know mother nature had other plans in store for us. The mighty waves of Lake Superior rose higher and higher, engulfing half of the kayaks in its relentless grasp. We found ourselves on the beach like a shipwreck scene straight out of a movie, bewildered and scattered amidst the chilly waves. Miraculously, everyone emerged unscathed, albeit a bit dampened, but our adventure had taken an unexpected turn. Stranded on the shore, we had no choice but to trek back to basecamp, miles away.

  • That day was a vivid reminder that life can be as unpredictable as the waves crashing upon our shores. Yet, it was in the aftermath of this misadventure that our appreciation and respect for Michigan deepened even further. Now, when we recount the tale of our ill-fated kayaking endeavor, laughter fills the air, mingling with the gratitude we feel for this extraordinary state.

    As we ventured further into the heart of Michigan, our memories multiplied like the ripples on a tranquil lake. Each step brought us closer to new encounters and unfamiliar paths, unveiling the true essence of our incredible state. Yes, Michigan is undeniably a peninsula, but it is so much more than its geographic definition. It surpasses mere words, failing to encapsulate the profound moments we experienced while wandering along the pristine lakeshores, traversing sandy trails, and relishing in the bounty of locally grown delights.

  • It was during that same trip, our imaginations ignited. Yes, Michigan is undoubtedly a peninsula, but what if we dared to spin our perspective and elevate Michigan to an entirely new level? After all, it borders greatness on all sides, almost like a majestic island—three-quarters of an island to be precise.

    Our dream is simple yet profound: we want you to discover the unexpected wonders that await you in Michigan, perhaps in a setting less chilly than our ill-fated excursion. We hope that your travels in Michigan will be filled with incredible moments and unforgettable stories, destined to be shared around the warmth of a crackling campfire. We invite you to embark on an adventure of a lifetime and create your own chapter of memories.

Welcome to Three Quarter Island

our brand is here to promote the unparalleled uniqueness of Michigan, stretching the boundaries of our imagination and embracing the vibrant Michigan Lifestyle

Logos 2015-Today

  • Original Logo

    Where we started.

  • Build it.

    Progress and Innovation.

  • Today

    Our Current Logo.